Posts Tagged ‘Axle Strap’

Use Great Content To Promote Your Business

When it comes search engines, google is still the king, and they are doing everything they can to maintain their lead,   in the name of providing more relevant search results for it’s users, according to their official blog, this change impacts 11.8% organic search results, in another word, almost 12% of google search results are useless or of low quality. They planned and started the update about one year ago, maybe that’s why some of my ranks dropped out of first 10 pages, but almost all the ranks promoted by articles and blog posts were not affected, a few of these keywords ranked better than ever, it’s almost a sure thing that plain link building loses all it’s attraction, at least in the eye of google.

What is old way of link building any way? a lot of marketing companies did and are doing the plain link building, they will get links from any websites which accept adding links, the only updates on those websites are the new links, and most of them are useless, the name link spamming are just for these sites. New google algorithm most likely will punish these link spammers,  the links on those spamming sites won’t work anymore.  

Let’s check out a few examples. It was quite some time ago, I started promote the keyword, Vehicle First Aid Kit, of course with old way of link building, lately I figured that every site in the campaign had way too many links, and those sites had only links, no real content at all. In the beginning, the ranking of the keyword in question rise pretty fast, finally the rank improved a lot, this was the case until google made the change. Here is another keyword, chain pullers, most back links for this keyword are from articles and posts, with very few plain links, you can imagine how this keyword ranks. So contextual link wins this time, what about future? Actually this is all about content, as long as you dole out high quality content, your rank will improve over time, since search engines are another kind of readers. How do you do it? Writing articles and building blogs, for instance let’s examine this one, best smartphone , in the beginning I just post to it casually, lately I added nice stuff left and right, the result? I got nice ranking for a few realy nice keywords now. Now you can see, creating quality content and article marketing is what we have to do to get great result. Now imagine you have your own blog network, such as Dog Leash, then it will be easier to do article marketing.

Remember content is king, you just need to create content, publish and share with people, in the mean time advertise your business with your content, this strategy will prevail in short or long term. Persistence and patience are the keys to success, long term strategy is required to improve anything of significance, i.e., selling online or improve your search rankings, keep doing what we have to do till the end of world. Ezine is one of the best article directories out there, a new article will be indexed and cached in less than an hour, and some popular blogs will get your post indexed in minutes, there venues are ideal for promoting your site, here I am going to show you an article in article directory or on a blog, say this one, Axle Strap, quality content, nice presentation, indexed by google, this article is a good example of article marketing. 

We’re not finished yet, please remeber, the social media is the must have channel for your marketing effort. One thing you can do for your blogs is to install twitter tools, sign up for a twitter account and create a new application, configure your twitter tools prpperly, then make sure every new post will post a new tweet, it’s real easy and useful, it’s a big loss if you don’t use this tool.

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Edited: February 12th, 2012

What Kind of Links are Better: Navigational or Contextual?

  Short while ago google had changed their ranking algorithm,   in the hope of offering it’s search users better results, google engineers published blog post which indicated there were 11.8% organic search results will be affected, in another word, almost 12% of google search results are useless or of low quality. Google started this change almost one year ago, and recently I see some of my ranks were lowered considerably, but almost all the ranks promoted by articles and blog posts were not affected, a few of these keywords ranked better than ever, it’s almost a sure thing that plain link building loses all it’s attraction, at least in the eye of google.

What is old way of link building any way? a large percentage of SEO firms will do this,  they will get links from any websites which accept adding links, the content on those sites will never be updated, it’s safe to assume all of them are trash, the name link spamming are just for these sites. Now google algorithm probably will weed out these sites, the links on those spamming sites won’t work anymore.  

Let’s check out a few examples. When I got into online marketing long time ago, I started promote the keyword, Car Dolly, at that time almost every body was doing plain linking campaign, almost all the sites I got link from had too many links, and the worst thing is that those sites are linking sites only and had no content, not even crap content. In the beginning, the ranking of the keyword in question rise pretty fast, finally the rank improved a lot, the party was over when google updated it’s algorithm. Now let’s look at another keyword, chain pullers, most back links for this keyword are from articles and posts, with very few plain links, the rank for this keyword is making me real happy. So contextual link wins this time, what about future? It all boils down to content, so if you create great content, your rank will improve over time, since search engines are another kind of readers. You may think there are already too many blogs out there, it’s not true, there will never be too many good blogs, such as this interesting blog, sherri hill dresses , I build it as a hobby and kept adding good or mediocre content, you probably think this site won’t rank a all, in actuality my site is ranking high for some nice search phrases. As we can see, creating quality content and blog marketing is what we have to do to get great result. If you can build a group of your own blogs, such as Towing Chains, then you will have a powerful weapon in your SEO arsenal.

Bottom line is that you should create great content, share the content with people, in the mean time advertise your business with your content, as long as you don’t stop doing this, you will win over customers and search engines. Persistence and patience are the keys to success, you shouldn’t expect things to improve overnight, i.e., selling online or improve your search rankings, let’s keep building and maintaining our blogs until end of the day. Ezine is one of the best article directories out there, google will index a new article on ezine promptly, popular blogs will get your post indexed as soon as you post it, let look at some aticles or posts which are published and indexed, for example Axle Strap, nice writing, good content, published on popular site, all these points make it perfect for SEO.

Last but not least, we have hot social media now, no one can afford to not using them. One thing you can do for your blogs is to install twitter tools, then go ahead register a new twitter account and app, configure your twitter tools prpperly, then every new post on your blog will show up in your twitter page, it’s real easy and useful, it’s a big loss if you don’t use this tool.

Share and Enjoy:
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  • Twitter
  • Technorati
  • Live
  • LinkedIn
  • MySpace

Edited: February 4th, 2012

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